You landed your first freelancing gig, and you’ve been excited about it ever since. You’ve done the work, the client is happy, and you’re ready to get paid. Then you remember that you’ve never created an invoice before and you have no idea what you’re doing. Don’t worry. Every freelancer and business on the planet […]
Acquiring new business and customers is a challenge for all engaged in businesses, including individual freelancers working as solopreneurs. If you work as a freelancer or manage your own online business, finding new clients is most likely to be your responsibility (unless you have a sales team). Sales tactics are very difficult to master, and […]
Freelacing websites are often cited as great source for acquiring new projects and clients for individuals and agencies. My experience has not been great with such freelancing websites. Am I a failure as a freelancer? No, not at all. I get enough work to keep me busy without having to make much of an effort.
When building your business, the website you choose to create is going to be one of your most valuable assets. Almost everyone uses the Internet now, so opting out just isn’t really an option. The goal is to make a clean, user-friendly website that will help expand your clientèle. Here’s a list of several do’s […]
In this era of smartphones, the Internet space is crowded with mobile apps (applications) for a wide variety of subjects, from entertainment to education. There are millions of apps on both Apple Store and Android Play Store. Making sure that your new mobile app cuts through the noise and gets seen isn’t straightforward. It takes […]
While most retailers have long since jumped into the world of social media and digital marketing, there’s one surprising group that seems to be reluctant: luxury brands. Luxury brands have seem to be more hesitant about their social media and digital marketing efforts than many other retailers. A lot of this is probably because these […]
A good website or blog will focus on engaging its audience via social media such as Facebook and Twitter. Internet marketing requires you to bring in more people to your email marketing list. Here are some cool WordPress plugins to set up Facebook, newsletters and email sign-up forms via lightbox pop-ups.
Whitespace is one of the most fundamental elements in web design. Unfortunately, clients always want to fill it. They see whitespace as wasted space and often want a bigger logo, a larger header, more content on the side, and tighter paragraphs to squeeze in as much copy as possible. To some clients, if every square […]
You cannot afford to disagree with me! Content is the primary ingredient of all websites. No content equals no website. Poor content means seldom visitors to the website. Don’t you want to learn how to write SEO articles for your website and bring hordes of FREE SEO traffic through high search engine rankings? I will […]
Email marketing is one of the most potent forms of outbound marketing and communication for small businesses. Forget the targeted ads and pay-per-click marketing. When you build a solid email list, you’ll have people who actively want to know about your products and services waiting for something of value. And that’s what you really need […]